Twilight vs. Harry Potter According to the Wall Street Journal

Posted on 10. Jul, 2009 by in News

Okay, first things first. I’m a Twilight fan AND a Harry Potter fan. I love the Weasley twins almost as much as Jasper. Well, not “almost.” I’d say I’m more partial to the vamps and wolves than the wizards and You Know Who….but still, I have never seen the need to compare the two series. It’s a bit like comparing apples to lawn furniture, they’re just not the same thing at all.

However, the Wall Street Journal has a great article about the “battle for the teenage audience” just in time for Harry Potter and the Half Blood Prince to hit theatres in a few weeks. Rather than comparing the two series, the article discusses how each franchise has – or has not – paid attention to the other while creating the movies.

For its part, Summit Entertainment, the studio behind “Twilight,” says it has been careful to steer clear of the commercial juggernaut that “Potter” has become, especially because its “Twilight” fan base overlaps with the “Potter” audience. The studio says that its strategy has been to avoid releasing any “Twilight” material too close to big release dates for “Harry Potter.”

“It’s the only franchise that we ever pay attention to,” says Rob Friedman, chief executive and co-chairman of Summit Entertainment. “We are very cognizant of where they are, and we’ve always been wary of being in too close proximity to ‘Harry Potter’ because we know our fans cross over so much, and we definitely don’t want to compete with ‘Harry’ for attention.”

The entire article is worth a read, especially if you’re fans of both series. (Six days until Harry Potter and the Half Blood Prince is released – anyone going to a midnight showing? :) )

Tags: ,

6 Responses to “Twilight vs. Harry Potter According to the Wall Street Journal”

  1. Lucy Dixon

    10. Jul, 2009

    Not going to the midnight showing but my daughter and I cannot wait for the movie to premier next week. We are huge fans of both Twilight and Harry Potter and we cannot take sides. We are team Switzerland all around we just love both series. Both franchises have fans of all ages, I’m 43 and my daughter is 11 so we are a prime example of the ranges in age.

  2. Aliesme

    10. Jul, 2009

    Completely concur with Summit. The “battle of audiences” should never occur! As a Twilight/Potter fan I am ecstatic that between the long wait for New Moon I am able to see Half Blood Prince (Yes, I have midnight tickets on the 14th!). Two of my favorite stories spaced apart for even more enjoyment….

  3. greeneyes

    10. Jul, 2009

    I am! Bought my tickets yesterday!

  4. Klemz

    10. Jul, 2009

    “Comparing apples to lawn furniture” LOL That is perfect! Exactly how I feel as well.

    I read the article and it talks quite a bit about fans growing up and moving on to Twilight. I don’t know about that. I’m a fan of both too and I’ve recently re-read them all because of the movie coming out. This is only the second time I’ve read them but I certainly enjoyed them more this time than I did the first time I read them.

    They really are so different that I can’t see any competition between the two for myself. I feel as though I can equally enjoy them both. Just for different reasons!

    No midnight show for me but my whole family will be going as soon as our schedules allow!

  5. Ms_Cullen

    10. Jul, 2009

    Bought my HP tickets to the midnight show the day they came out! I’ll be waiting in line by 7pm for the midnight show dressed in wizard robes! HP vs Twilight is definitely apples & oranges!

  6. Chrissy

    10. Jul, 2009

    The day of the release I am going to the Harry Potter Exhibit in Chicago at the Museum of Science and Industry. Then on to the movie. I am so excited! Thank goodness for Harry Potter cause Twilight news is slow right now!