MSNBC.com talked to Peter Facinelli about using Twitter to raise money for various causes. They discuss his Twitter bet with Rob DeFranco that resulted in a $10,000 donation by Affliction to the Christopher and Dana Reeve Foundation. They also discuss various other fund raising activities Peter is involved in.
Q: Do you think using Twitter for a good cause is something that will become more popular?
Facinelli: I hope so. It’s a very powerful tool to be able to reach mass amounts of people. I hope that what people got out of this little, silly bet, is it was the power of unity. Look what we can do together when we band together. For this cause, it was a little, tiny, silly thing. “Hey lets see a guy dance down the street in a bikini.” Imagine what we could do if we actually came together for a powerful cause.
About a week or two before, I had about 80,000 followers. A friend was over and I was talking to her about Twitter. We just kind of threw out there: “Hey, my friend and I are trying to solve the problem of world hungry, what are your guys’ thoughts?” And I had 80,000 people chiming in. Some of them were silly and some of them were funny, but there were some really great ideas. What a great tool to be able to speak to mass volumes of people with the touch of a button.
Read the article here.
Just a reminder- Peter will be in New York tomorrow raising money for Alex’s Lemonade Stand Foundation. Get the details here.