Kate Spade has never used a celebrity to sponsor their products in the company’s 18 year history. Bryce Dallas Howard is about to change that. She’s been a fan of the products since she was younger so it only seems like a perfect choice for them to pick her.
“The Kate Spade offer came up and I kind of lost my mind. There’s something about that brand that, from a young age, I really, really, really connected with. It was always the thing I wanted for Christmas…since I was 15 or 16,” said Howard. “It represents a lifestyle that I always really loved.…It’s my first experience [in an ad campaign]. But I wouldn’t have been good otherwise.…It just would have been obvious if I weren’t into the brand.”
Congrats to Bryce! To read the rest of this article click HERE