Looks like we’re seeing the beginning of a lot of cross promotion between the Twilight and Hunger Games franchises now that Lionsgate owns Summit. It was announced today that the Breaking Dawn Part 2 trailer will debut before The Hunger Games, which hits theaters March 23.
The trailer for the fifth and final “Twilight” movie, “Breaking Dawn Part 2,” will debut exclusively on “The Hunger Games” in March — the first significant example of synergy between Lions Gate Entertainment and its new subsidiary Summit Entertainment.
…”‘The Twilight Saga: Breaking Dawn Part 2′ trailer will debut exclusively on every ‘Hunger Games’ print on its opening night for what will be Lions Gate’s largest release ever,” Santa Monica-based Lions Gate’s chief executive Jon Feltheimer said on a conference call with analysts Friday following the release of its financial results.
You can read the full story at the LA Times.
Via The Hob