Lionsgate reports strong sales of BD2 DVD
Posted on 05. Mar, 2013 by amydod in News
Showing continued strength of the “Twilight” franchise, Lionsgate has sold an estimated 3.85 million DVD and Blu-ray units of its fifth and final “Twilight” film in its first weekend of release — an increase over the fourth film.
The studio said Blu-ray sales accounted for 27% of weekend sales of “The Twilight Saga: Breaking Dawn — Part 2,” up from 22% of the first weekend sales of “Breaking Dawn — Part 1.”
Lionsgate also said the film recorded approximately 20% more electronic sell through transactions than “Breaking Dawn — Part 1,” which it called “early indications of a robust VOD performance as well.”
Read more over on Variety
